1. CREATE ORIGINAL LOYALTY PROGRAMMECreate customer programme instead of simple discount or copy-cat loyalty programme. Good loyalty programme is much more than just issuing plastic card, giving away discounts and points. Whether you want to create a new loyalty programme or improve your existing one it is important to align it with your overall strategy and create loyalty that will differentiate you from competition.
2. USE PROVEN LOYALTY PLATFORM AND SYSTEMSTechnology is secondary, but when the conceptual work is done we have all that it takes to turn ambitious ideas into reality. A complex loyalty platform proven on numerous loyalty programmes manages all the processes smoothly in background.
3. MONETIZE DATA AND MAKE YOUR LOYALTY PROGRAMME PROFITABLEBig data is a buzzword. Good data analytics require foremost good understanding of business specifics and customer behaviour and the use of right methods. Pricewise applies a right combination of business logic and advanced analytical methods, ranging from prediction modelling to machine learning, to deliver actionable analysis.
4. DO NOT REPEAT MISTAKES, LEARN FROM EXPERTSPricewise project in loyalty has received recognition for the industry’s highly respected Loyalty Awards. At Pricewise we have years of experience and successful track-record of implementing large and complicated loyalty programmes.
CREATE ORIGINAL LOYALTY PROGRAMMELOYALTY PROGRAMME DESIGN
- Your business goes first, technology is second. Do not first look for technology. Loyalty programme is not a magic box or a technological IT solution. The most important aspect of a successful loyalty programme is right loyalty concept, which fits your strategy, is loved by your customers, is aligned with your processes and is financially sound.
- Pricewise has proven process that guides you through the creation of successful loyalty programme concept. Together we will improve your existing loyalty programme or create a completely new one from the ground. Good loyalty programmes are more than a discount and a card. They bring benefits to customers that wake emotions, make life of customers easier and offer attractive financial motivation which change customer behavior. This way they radically improve your business and increase you EBITDA.
- Aligning loyalty programme with strategy
- Creating loyalty programme benefits
- Loyalty process design and user experience design
- Design of coalition loyalty programs
- Financial modelling of loyalty programme
- Graphical design of plastic loyalty cards
- Digital loyalty cards and automated delivery (Apple Wallet)
- Loyalty programme web and apps
- Transactional communication
- Paper based communication
Not ready for big change? Start small.
50% of your customers want digital cards instead of plastic cards
Pricewise has successful track record transforming users of traditional plastic loyalty cards into modern digital format. Contact us for help. Your customers will not forget their cards anymore.
MONETIZE DATA AND MAKE YOUR LOYALTY PROGRAMME PROFITABLEREALREVENUE SYSTEM AND ADVANCED ANALYTICS
- Good loyalty programmes generate 5% extra revenue, if combined with radical change in pricing the overal financial uplift can be up to 10%. Key to unlocking this potential is to understand and analyse customer data. A good salesman and retailer has always understood and known his customers by name. The job of a loyalty programme is to bring this good old craft to new age of large retail serving thousands of customers.
- Use your loyalty programme from the first day after the launch, understand your customers and build on top of the data insights.
- RealRevenue system - monitors the efficiency of loyalty programme
- Advanced customer analytics
- Prediction modelling of customer activity
- Loyalty segmentation